Atmel |SMART ARM Cortex M7-based MCU and AVR Powers TomTom Spark GPS Fitness Watches

With Atmel“s High-Performance, Low-Power Atmel | SMART and AVR MCUs,
TomTom Users Can Enjoy Longer Battery Life and Robust Capacitive Touch Buttons for Sporting Convenience

SAN JOSE, CA, November 5, 2015-Atmel® Corporation (NASDAQ: ATML), a leader in microcontroller (MCU) and touch technology solutions, announced today that the TomTom Spark GPS fitness watch includes the Atmel | SMART ARM® Cortex® M7-based MCU (http://www.atmel.com/technologies/cpu_core/arm/cortex-m7.aspx)and the tinyAVR44A MCU (http://www.atmel.com/products/microcontrollers/avr/tinyavr.aspx).

TomTom Spark also uses Atmel’s QTouch library software (http://www.atmel.com/tools/qtouchstudio4_3_1.aspx) to control the touch interface in the 8-bit tinyAVR MCU. The combination of these ultra-low-power MCUs extends the battery life of the TomTom Spark to up to 10 hours in GPS mode.

„We are thrilled that TomTom has selected our ultra-low-power ARM- and AVR-based MCUs to power the main processing unit and touch interface,“ said Alfredo Vadillo, Vice President of ARM-based MCUs, Atmel Corporation. „We look forward to supporting this project and to collaborating on future designs.“

For more information about the TomTom Spark GPS Fitness Watch, please visit: www.tomtom.com/fitness (http://www.tomtom.com/en_gb/sports/fitness-watches/)

More Information
Atmel | SMART MCUs: http://www.atmel.com/products/microcontrollers/arm/default.aspx
Atmel AVR MCUs: http://www.atmel.com/products/microcontrollers/avr/default.aspx
Atmel YouTube Channel: www.atmel.com/youtube
Embedded Design Blog: www.atmelcorporation.wordpress.com
Twitter: www.atmel.com/twitter
LinkedIn: www.atmel.com/linkedin
Facebook: www.atmel.com/facebook

About Atmel
Atmel Corporation (NASDAQ: ATML) is a worldwide leader in the design and manufacture of microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry’s broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with intelligent and connected solutions focused on the industrial, consumer, communications, computing and automotive markets.

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